Brazil’s ElementoPuro has gone well beyond conventional formats, moving its distinct flavor-first approach into coffee, spreads and other functional foods. Its latest expansion goes down the functional route again and aims directly for breakfast, where the brand has introduced two completely different chocolate products. One brings extra protein to the cereal bowl and the other turns a comforting hot drink into something more nutritionally useful.
ElementoPuro’s all-new Protein Cereal consists of crunchy chocolate balls made from rice-based cereal flakes and whey concentrate, in turn, delivering a moderate 6.8g of protein in a 30g serving, 13g of carbohydrates, no added sugar, and 147 calories. Moving on to Creamy Protein Hot Chocolate, which pairs cocoa with a touch of cinnamon and collagen, providing 7.4g of protein, 8.4g of carbohydrates, a gram of fat, and a double-digit 72 calories.
ElementoPuro has launched its Protein Cereal and Creamy Protein Hot Chocolate, both obviously featuring a rich chocolate taste, alongside one another through its online store. The former comes in your traditional cereal pouch priced at R$59 (11.43 USD) for 120g, while the functional hot chocolate is available in single-serving sachets, a box of sachets, and a bulk 200g jar of powder, which is the most cost-effective option at R$79 (15.30 USD).
