Gorilla Energy is a long-running beverage company with a strong presence throughout Central Asia and Eastern Europe, where it offers not only a wide variety of flavors but also a robust selection of approaches and series. Over the last few years, the energy drink maker has entered the US market, tweaking its original product and coming up with some new flavors more suited for this particular part of the world.
The international Gorilla Energy has now come out with another new line of drinks in Gorilla Malt Energy Drink, which it is calling the first malt energy drink in Central Asia. It takes the classic malt beverage commonly found throughout the Middle East, Africa, and other parts of Asia, and then combines it with the energizing active ingredients the brand is known for. The malt gives the product a very distinct taste, with Gorilla also saying the carbohydrates provide a more gradual release of energy than sugar alone.
The Gorilla Malt Energy Drink has three flavors, beginning with the straightforward and traditional Pure Malt, followed by two fruitier alternatives, an approach the brand is far more familiar with in Peach and Raspberry. It’ll be interesting to see how this one goes for Gorilla Energy, as it is most certainly a unique approach, bringing the malt style into the energy category, and it’s rolling out now in its key markets.
