Redefine Foods has made a habit of revisiting snacks many of us grew up with, most recently putting an authentic Stuffed Puffs marshmallow center into its Oatmeal Protein Pie. It is a great approach, and it gives its many innovations more to be intrigued and interested by than just the protein. Redefine has been hard at work crafting another familiar format protein snack that is now available starting this week in Buff Kandy Protein Gummies.
The soft and chewy gummies come in a deliciously sweet and candy-like Cherry Watermelon flavor, just the one to start, made with natural flavors, watermelon juice, and vegetable juice for coloring. Redefine squeezes 12g of collagen-based protein into a 71g pouch of approximately 26 gummy candies. The carbohydrates do get up there at 37g with 26g of that added sugar, 1.5g of fat, and 230 calories, right around your typical protein bar.
Redefine Foods built Buff Candy Protein Gummies with the idea of making a gummy that was still very much like candy from taste to texture, but it had some protein added to the experience. Most gummies try to push the protein high and other macros low, which often makes for an off-putting eating experience. Buff Kandy is now in stock and available directly from Redefine in boxes of eight for $47.99, putting the innovation at about $6 a bag.
