Sporter recently reported that its house brand had grown to more than 80 items, with sales doubling year over year through the first half of 2026. That growth has given the Middle Eastern retailer plenty of room and a lot more reason to take on more specific supplement needs and categories. Its latest addition, TrueCarbs, concentrates on carbohydrate fuel for training, with highly branched cyclic dextrin doing all of the work.
The choice of carbohydrate is the key feature here, with Sporter positioning TrueCarbs around the easy digestion of highly branched cyclic dextrin for use during or after exercise to improve performance and recovery. There are no other active ingredients alongside it, keeping the formula focused on fueling performance and supporting recovery, with a full 25g scoop supplying 23.5g of carbohydrates and 94 calories.
Sporter has given TrueCarbs a three-flavor menu of Orange, Lemon, and Watermelon, all deliciously sweetened with sucralose, and they are all relatively versatile tastes that you could mix with other supplements or enjoy on their own. The product is available straight from the retailer in a 2.6lb jug, working out to about 47 servings, or however you want to divide it, and it comes at a price of AED 202.65 (55.18 USD).