For those that don’t recognize the name in the headline, Jen Selter is possibly one of social media’s biggest fitness stars. She first hit the scene or posted to Instagram back in March 2012. However it wasn’t until early last year that her standout curves were noticed, with her signature behind making her an instant internet celebrity. The 20 year old New Yorker has now gone on to amass an incredible 493,000 followers on Twitter. More Facebook fans than even Muscletech at the moment with 1.13 million likes, and 3.2 million followers on Instagram. The reason Selter features here today is due to her supplement sponsor signing, with none other than Muscle Pharm’s female spin off Fitmiss. While the range of products offered by the black and pink brand may not be to everyone’s liking, especially since most of them are regular Muscle Pharm rip offs. The alignment with Jen will no doubt see Fitmiss make use of her massive following, and at the same time increase the now well established fitness icon’s résumé. Which already includes work with Vanity Fair, as well as reported offers from Nike, New Balance and Lululemon.
