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MusclePharm looks to sweeten up the snack market with Protein Candies

musclepharm protein candies

The functional food category looks like it’s about to get even sweeter based on a preview of a new product coming soon from MusclePharm. The brand has shared the first glimpse of an exciting new snack called Protein Candies, which is a bag of tiny candies that look very similar to the classic and colorful M&M’s candy.

The upcoming item is going to provide a light 10g of protein per bag, which is half of what you get in most protein bars, including the brand’s own Combat Crunch. Based on how the product looks however, the MusclePharm Protein Candies are likely going to make up for that lower amount of protein with a great taste.

It will be interesting to see what the other macros for the product are, especially since we’ve never seen a protein snack quite like this one. We also know the MusclePharm Protein Candies will be launching in the one Milk Chocolate flavor, with the rest of its details due to be shared over the next couple of months.