WTF is a delicious, high-protein, low-calorie spread from the Spanish functional brand Max Protein that got a lot of attention when it came to market late last year. It isn’t so much the format that made some noise, but the flavors the product launched in, as it includes some familiar creations with an Oreo-like flavor named Oh Reolly and a Kinder Bueno-like Hazelnut White Cream.
Max Protein is expanding its WTF spread this week with two new flavors, and like those two mentioned, Oh Reolly and Hazelnut White Cream, they are inspired and themed around popular foods, this time, it’s the classic M&M’s. The flavors are called Smaxi’s Chocolate and Smaxi’s White Chocolate, both featuring colorful crushed Choco Buttons throughout the high-protein cream.
Choco Buttons is Max Protein’s M&M’s-like snack with a functional twist in that it’s low in sugar and calories. The new Smaxi’s WTF spreads have 6.6g of protein in a 30g serving, 9.9g of fat, 11.4 to 11.7g of carbohydrates with only 3g of that sugar, and 150 calories. Fans can order either of Max Protein’s new WTF protein creams from its website at €7.99 (9.55 USD) a jar for shipping Monday.
