Chef Robert Irvine’s functional food company, FitCCrunch, is adding another option to its FitCrunch Wafer Protein Bar, about eight months on from its last extension. The light and crispy offering is a nice alternative to the brand’s core protein bar, combining layers of crunchy wafers with dense flavor, all enrobed in FitCrunch’s realistic chocolate coating. The brand started with just the one Chocolate Peanut Butter flavor for its wafer-style protein snack, so it’s been great to see the family grow and include a wider variety of options.
In an exciting development for FitCrunch fans, the brand has just dropped flavor number three for the Wafer Protein Bar with Vanilla Gelato going alongside Chocolate Peanut Butter and last year’s Mint Chocolate Chip. The classic flavor blends a dessert-like vanilla with the protein snack’s usual 16g of protein per piece, 10g of carbohydrates, less than a gram of that sugar, 17g of fat, and 240 calories. You can grab it straight from the brand’s website at $21.99 for a box of slightly less than the usual 12 pieces at nine, working out $2.44 each.
