The health and nutrition retailer Fitness Candy is a bit different from your standard supplement store, as its focus isn’t exactly on the traditional bulk powders and capsule products. As per the name, Fitness Candy is primarily about better-for-you snacks and treats, whether that’s low sugar and more moderate calories, or high in protein. Fitness Candy is also a house brand that now offers products that it makes under its own banner.
The retailer’s brand has competitors in two of the biggest categories in health and nutrition, with a whey-based protein powder and a delicious, candy bar-like protein bar. The Fitness Candy Milky Protein Bar is the star of the show and has built quite a reputation with the store’s customers. The macros are relatively standard, with the likes of its Chocolate Crispy Cream option packing 19g of protein, 18g of carbohydrates, and 214 calories.
Like many other functional innovators in Europe, Fitness Candy and its Milky Protein Bar shine with delivery, as the flagship snack is full of flavor. It has a smooth, doughy base topped with a usually gooey, flavorful layer, covered in bits and pieces, and wrapped in chocolate. The house brand is not shy on flavors either, with seven to choose from, including Chocolate Caramel, Chocolate Lemon Cheesecake, and White Chocolate Cinnamon Bun.
Fitness Candy is based out of the Netherlands and ships within its home country as well as Belgium, although we imagine that will expand as it continues to grow and spread its specialized focus on quality, nutritious snacks and treats. If you’d like to check out the retailer and brand for yourself, drop by its website at fitnesscandy.nl, where it also has a sale on right now, dropping everything by 20%, including, of course, its own products.
