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Arnold Expo is going to be a four-day show next year after its hugely successful 2026 eventArnold Expo is going to be a four-day show next year after its hugely successful 2026 eventGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorCostco and Kirkland enter the energy drink race with a price of 70 cents a canCostco and Kirkland enter the energy drink race with a price of 70 cents a canGhost and the legendary 7UP collaborate for a limited-time energy drinkGhost and the legendary 7UP collaborate for a limited-time energy drinkDavid shares the first look at its ice cream with 30g of protein and only 260 caloriesDavid shares the first look at its ice cream with 30g of protein and only 260 caloriesBloom Pop flavor Shirley Temple is coming to the Bloom Energy Drink late next monthBloom Pop flavor Shirley Temple is coming to the Bloom Energy Drink late next month

Pharma-Pure is not as perfect as they promote, PhD will need to price this lower than the others

PhD Supplements have announced their soon to be released isolate protein, Pharma-Pure. The powder will be available in four flavors, based on what they offer on their other products it should be banana, vanilla, chocolate and strawberry. There is not a large amount of information on this, 82-85% protein content is a good fact to promote however if that is all this is offering it is not that great. 1.2g of carbs is low but when you pay the price of an isolate you should expect that to be under 1g. The fat count is probably around 1g, again for the price they will not doubt be asking for that should be zero as well. It does not look to have a solid amount of extras – aminos, vitamins, minerals, that the other big names offer. Hopefully there a few surprises when the supplement goes on sale.

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