Ghost shares the more focus-based formula behind its upcoming energy drink
Ghost has revealed the formula behind one of the first beverages under its new line of products put together in partnership with the multinational beverage company Anheuser-Busch InBev. It is going to be an energy drink, much like we suspected based on the original lifestyle brand saying it would be staying true to the categories of beverages it puts out.
The upcoming Ghost energy drink is more of a focus-based beverage looking at the ingredients it’s brought together. It hasn’t gone too high in caffeine like Bang and RAZE at 300mg, nor has it included any of the pump and performance ingredients you get in the likes of C4 Ultimate Carbonated. There are six main features to improve energy and focus, and since it’s in beverage form, it provides those benefits on-the-go.
The formula behind the Ghost energy drink comes with a gram each of acetyl-l-carnitine and taurine, 150mg of alpha-GPC, and 100mg of the branded focus ingredient NeuroFactor. Caffeine is, of course, also in the beverage in the form of natural caffeine at a moderate 200mg, with the last feature being the absorption enhancing AstraGin at 25mg.
There still doesn’t appear to be an exact launch date, week, or month for Ghost’s intriguing new energy drink, or any of the beverages it has planned with Anheuser-Busch InBev. All we know is the first product from the lifestyle brand is due to arrive sometime this summer, so anytime between now and the last couple of weeks of September.