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Popular hydration brand Prime is getting into energy drinks in the New Year

Prime Energy Drink

Currently, the only beverage Logan Paul and KSI’s brand Prime has on the market is the Prime Hydration Drink, which as per its name, is powered by electrolytes to support hydration and performance, and it’s low in sugar and calories. It doesn’t offer any sort of stimulating, energizing experience, although, at the end of the first quarter of 2023, we are indeed getting a product that does precisely that with the first-ever Prime Energy Drink.

The upcoming Prime Energy Drink is reported to have 200mg of caffeine, a respectable amount for anytime energy or enough for a nice lift before a workout or intense exercise. We’re not sure what the macros are going to be like in the beverage, but based on the competitive newcomers that have entered the category over the past year, the brand will want to keep the nutrition to a minimum and be as close to zero calories as possible.

The names of the various flavors of the Prime Energy Drink have yet to be shown off; however, it looks as though we’re in for five different options, each featuring a design and level of color similar to the brand’s Hydration Drink. There are red, orange, blue, green, and pink flavors of the canned Prime Energy Drink, some of which are identical in color to flavors of the Prime Hydration Drink, like its red Tropical Punch and green Lemon Lime.

Once again, the Prime Energy Drink is expected to be out and available near the end of the first quarter of the New Year, putting it on the market somewhere around the month of March, so roughly three months away.

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