Nutrition Faktory is one of the bigger specialty retailers in the US, with over ten different locations, one of which claims to be the largest supplement store in existence, spanning an enormous 8,000 square feet. To match that massive presence, Nutrition Faktory runs an annual contest to find the most popular sports nutrition brand with its audience. The whole event is called Faktory Madness, going nicely alongside March Madness, where it takes 64 of its best-selling competitors and votes it all the way down to one.
Nutrition Faktory is about to move onto round three with the final 16, featuring RYSE, Panda Supplements, Insane Labz, Muscle Sport, Ghost, Metabolic Nutrition, Gorilla Mind, Blackstone Labs, Raw, 5% Nutrition, Redcon1, Bucked Up, Axe & Sledge, Black Magic, Animal, and Like A Pro. It is a bracket or ladder-style competition, where the retailer goes two by two, and the winner of each pair moves onto the next round, again, all the way from 64 down to two in the grand finale, and only one can come out on top.
To go with Faktory Madness, Nutrition Faktory has deals and discounts throughout, giving shoppers a chance to save on the supplement companies competing and to make things easier, it has gone through and tagged each of the items you can save on at nutritionfaktory.com. Be sure to head over to the online store and check out the savings, and to take part and have your say and input on who wins Nutrition Faktory’s brand showdown, head to its Instagram page, which is where all of the voting takes place.