Continuing the announcement of nominees for each of the categories in our annual Brand Of The Year Awards, following Functional Brand Of The Year with the likes of Inlead, Barebells, and Life Pro in the mix, and Newcomer Of The Year with Infinis as the only nominee, we have International Brand Of The Year. This is judged in the same fashion as our overall Brand Of The Year, but like the Newcomer Award, there is a catch in that it is limited to brands outside of North America.
- ESN
- Myprotein
- Naughty Boy
- Viking Power
- Zombie Labz
This year, the list of nominees for our International Brand Of The Year is mainly made up of European competitors, although they all deserve to be in the running. Every one of those five has released an impressive number of products and many of them have stood out above the immense competition in their respective markets. Interestingly two of the names on that list have won the award previously, and they are Viking Power, last year’s winner, and the two-time champion Naughty Boy.
We could be seeing our first-ever three-time International Brand Of The Year, a second two-time champion, or an entirely new title holder, our fifth overall, joining Evolve Nutrition, Applied Nutrition, and the aforementioned Viking Power and Naughty Boy. We’ll be announcing the winner of the award in the coming weeks, and again, they all deserve it as much as each other, but there will only be one International Brand Of The Year, and it simply hit all of the areas we look for in our awards.
