Introducing the growing Ready and its protein snacks, shakes and sports drinks

Ready may not be a brand commonly found in your specialty supplement store or seen at your local gym, but you can find it at more mainstream locations like the supermarket giant Kroger. The functional food company is most definitely a name worth having on your radar, especially if you’re a regular consumer of on-the-go protein items. Ready doesn’t have a hugely extensive selection of products, although it has more than enough to cover all your functional needs.

Ready and its line of high-protein solutions is one of the stronger selling brands out there in the space with Ready Protein Puffs, clear and refreshing Ready Protein Water, the Ready Clean Protein Bar, and even a bulk Ready Protein Powder. The brand also has you sorted in the hydration department with Ready Sports Drink, a beverage backed by a quality set of electrolytes to support hydration and performance, with a regular and sugar-free Light variant.

All of Ready’s functional products are exactly what you want for their type and format, with the Ready Protein Puffs packing 25g of protein in a full-size 2.8oz bag with 18g of carbohydrates, a low 3g of that sugar, around 2g of fat, and 130 calories. The protein-to-calorie ratio is closer to a protein shake than your standard bar or cookie. Ready also gets incredibly lean in its Protein Water, providing 20g of protein, no fat, just a gram of carbs, and a clean 90 calories.

If Ready wasn’t on your radar before, it should be, because of its current selection of functional innovations, and what the future holds. The brand plans to expand its distribution and retail footprint throughout the year and really step up the innovation. The latter promise is expected to lead to more products and flavors in several categories and formats, and if you’d like to check out its current lineup and even buy any of it, check out teamready.com.