
Mainstream supplement company Body Fortress has been in many convenient places for an impressive amount of time, mostly offering great value products, mostly protein powders, but also pre-workout, creatine, and a few others. About one and a half years ago, the successful brand previewed a rebrand, one that has still yet to be shown off on its social media platforms or make an appearance on its website.
All this time later, it looks like Body Fortress is finally rolling out the revamped branding, and it is quite significant, as you can see above. The supplement company is dropping its dominating orange to yellow gradient, metal-like background pattern, and bold flavor callouts. The new Body Fortress splits its design to an orange bottom gradient, blue top, and an alternative cross logo that’s also used behind the name.
We’ve only got the makeover on the signature Body Fortress protein powder pictured, Super Advanced Whey Protein renamed 100% Whey Premium Protein, but it will move across the rest of the line. All of the core features of the supplements will remain, although we wouldn’t be surprised if there are some tweaks in the formulas.