
Myprotein has released a few innovations in the health and nutrition industry that you won’t get outside of the major US market, even in its original stomping grounds of Europe. The latest product of that type from the international behemoth has just arrived, and it’s following a trend we’ve seen a fair amount of recently. It is a clear protein supplement, although not in powder format, which Myprotein has done for quite some time; it is a canned beverage.
Myprotein’s Clear Whey Isolate Protein Drink is now available at The Vitamin Shoppe, providing a solid 20g of protein per can from high-quality hydrolyzed whey isolate. With that being the source of protein, it’s no surprise that the rest of the nutrition is impeccably lean with no fat, zero sugar and carbohydrates, and just 80 calories. The brand has also added some additional functionality, infusing the beverage with 300mg of electrolytes for hydration.
The Vitamin Shoppe is selling a case of 12 cans of the newly released Clear Whey Isolate Protein Drink from Myprotein at $39.99, working out to about $3.33 each. You’ll obviously be able to pick it up individually in store, and there are two light and refreshing flavors to choose from in a traditional Lemonade and a more exotic Tropical Dragonfruit.