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Ghost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkDoritos Protein Chips use milk protein to build up to 10g of protein per servingDoritos Protein Chips use milk protein to build up to 10g of protein per servingFroPro fittingly enters the condiment market with six varieties and as low as 17 caloriesFroPro fittingly enters the condiment market with six varieties and as low as 17 caloriesProtein shake maker Nurri expands into the coffee creamer marketProtein shake maker Nurri expands into the coffee creamer marketBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavorBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavor

Up-and-coming LYVZ Energy Drink preparing to give fans a second flavor to choose from

Tropical Fruit Lyvz Energy Drink

The energy drink category has become one hell of a battlefield, with competitors of all shapes, sizes, and approaches now in the mix. The innovation speed has picked up as well, where many are regularly rolling out new flavors, authentic collaborations, and even alternative functional beverages. LYVZ is one of the newer names on the scene, which sets itself apart with a standout look, formula, and variety of functions.

The flagship LYVZ Energy Drink has a very Black Magic Supply and Phat Lab feel to it, but with a strict set of colors that will change from flavor to flavor. Under the hood, the newcomer knows what it’s doing, packing the beverage with 300mg of electrolytes for hydration, and 200mg of natural caffeine for energy. There is also half a gram of acetyl-l-carnitine, 95mg of theanine, and 100mg of alpha-gpc for focus and cognition.

You’re getting a lot more than energy in the LYVZ Energy Drink, clearly, with energy, focus, and hydration, plus it’s nutritionally friendly, having no sugar in its slim 12oz can, just 2g of carbohydrates, and five calories. Currently, there is only one flavor available from LYVZ in Tiger’s Blood, offering its classic set of watermelon, strawberry, and coconut, although sometime very soon, there will be another in the exotic, Tropical Fruit.

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