The retail landscape for supplements is much different now than it was ten years ago, and even more different before that. Over a decade ago, Bodybuilding.com was considered the number one place to get your health and nutrition products, stocking all of the best brands, latest releases, and at competitive prices. The online retailer has stayed around, still doing what it built its name on, and here in 2026, it is expanding beyond that original realm into another direction.
Alongside its supplements and training, Bodybuilding.com now has Health+, a platform focused on connecting users with licensed physicians through a streamlined online system, allowing evaluations, consultations, and prescribed health and wellness treatments from home. The move into healthcare opens up the possibility of buying compounded medications like semaglutide and tirzepatide from the same place you get your protein powder and pre-workout.
You can check out Bodybuilding.com’s Health+ through its website or go straight to health.bodybuilding.com, where you get a full breakdown of what it offers with the expansion and even some examples of the items it prescribes and prices. Again, it is a big shift for the retailer, a long way from its reign as the king of buying supplements online, although it is a fitting direction to go and something the company’s strong customer base could find interesting.
