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Ghost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkDoritos Protein Chips use milk protein to build up to 10g of protein per servingDoritos Protein Chips use milk protein to build up to 10g of protein per servingFroPro fittingly enters the condiment market with six varieties and as low as 17 caloriesFroPro fittingly enters the condiment market with six varieties and as low as 17 caloriesProtein shake maker Nurri expands into the coffee creamer marketProtein shake maker Nurri expands into the coffee creamer marketBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavorBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavor

Promax Pro bar on it’s way, high end bar aiming to compete with the best

Promax earlier this year released a Crisp and a Crunch variant of their famously flavored protein bar. At the Olympia expo they debuted another option they have just added to their range. Promax Pro is a high end bar containing a 28g shot of protein, 13g fat and 37g carbs with 14g of that sugar. It will have a higher price point and aim to compete with the likes of BSN’s Decadence and Supreme Protein Bars. The highlights Promax are pushing are no gluten, maltitol, artificial sweeteners and gelatin.

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