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International Premium Series gets a makeover, Muscletech rebranding brings limited edition

Muscletech makeover their mainly international Premium Series

Muscletech have been in the news on more than just a few occasions in the past couple of weeks. Even today with the reveal of their latest Performance Series supplement, Non-Stimulant Hydroxycut Hardcore Elite. To add to the brand’s list of developments, they have rethemed their lesser known 100% Premium Series. For those that are not familiar with the line, it is probably Muscletech’s longest standing cost effective range. Dating back before the Ultra Premium Series, and of course this year’s Essential Series. There are some stockists within the US selling the Premium Series products, although it is mainly an international line. The look Muscletech have branded their value range with is very similar to the other supplements series, incorporating the linear and gradient graphics as seen on almost all of the brand’s other products. The only other thing the update has changed is the menu of Whey Protein+, with the addition of an alternatively labeled cookies ‘n cream. Which appears to be limited edition for the US, and exclusive with the regular blue branding for outside America. Muscletech have yet to update their website in accordance with the Premium Series makeover. Although that hasn’t stopped some of the retailers listing the line, who have already uploaded all the new product pictures.

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