Following Prime Nutrition’s partnership with Evan Centopani, which is going to see Ox do a lot more than just appear in advertisements and videos. It turns out the up and coming brand have had another big name bodybuilder join their team. John Meadows, known as the creator of the Mountain Dog diet and a regular Muscular Development feature. Has moved from his previous sponsor Biotest to Prime, actually citing Centopanis shift as somewhat of an inspiration. Much like what the brand did when they welcomed their iconic ex-Animal athlete, Prime have put together a video with Meadows going over the back story of his decision. In the five minute clip you also find out what Meadow’s role in the company will be, confirming a position just as unique as Evans. While Prime weren’t exactly on our radar until Evan Centopani joined their team. With John Meadows now also part of the brand’s movement we can’t help but think we’re going to be seeing a lot more of Prime in the near future.