Today is the day and Fitmark’s greatest design yet has now been unveiled. The Shield is the name of the bag, and it is as expected a meal management system. While the category the product falls under isn’t too much of a surprise, it is the innovation’s features that make it so great. Firstly Fitmark have made the item’s side pockets expandable, turning your average zip pocket into a compartment big enough to fit two shakers or bottles either side. Moving around to the back the Shield has a magazine or book slip pocket, as well as a groove to attach the bag to a luggage handle. Going in the interior Fitmark have packed three large meal containers, a large and a medium ice pack, and finally a custom divided pill and powder holder, featuring a lid to allow for dispensing of individual sections. To go with today’s reveal the latest from Fitmark has been uploaded to the brand’s website, and by the looks of things is ready to purchase for the awesome price of $79.99. With the Shield easily becoming one of the most creative meal bags we’ve come across, the only thing left to do now is decide on color as there are six to choose from, black, steel gray, red, lavender, pink and camouflage.