Believe repackages its large tubs of protein to reduce plastic consumption

In an effort to reduce its consumption of plastic, the Canadian company Believe Supplements has repackaged a handful of products into bags. The supplements the brand has transformed are all of its larger tubs of protein powder, including its whey isolate formula Transparent Isolate.

While Believe Supplements is only transitioning a fraction of its product lineup into bags which use 81% less plastic, this is only the beginning. The brand has confirmed it does also plan to repackage another lot of products from traditional tubs into bags before the end of the year.