Over the weekend at FIBO in Cologne, Germany, we were introduced to the truly incredible and dare we say it, game-changing, Optimum Protein Bar. The product is from Optimum Nutrition of course and has a soft and fluffy consistency that is unlike any other protein bar on the market.
The Optimum Protein Bar was available to sample and purchase at FIBO in two flavors with Chocolate Caramel and Peanut Butter. The enjoyable protein snack is also now available in stores such as the giant European retailer Body & Fit, although it turns out the product has more than two tastes to choose from.
Optimum Nutrition’s newest protein snack actually has a third option on its menu that sounds like quite the treat. Now available alongside those other two flavors at Body & Fit is a Rocky Road Optimum Protein Bar which has the chance to be very unique with the bar’s fluffy, marshmallow-like consistency.
