One of the most exciting new companies to come out of 2018 was Mountain Joe’s, a UK functional brand that introduced the world to the closest protein snack to classic rocky road that we had tried. Mountain Joe’s certainly made a lot of noise and earned a lot of well-deserved attention and distribution, although it was extremely quiet throughout 2019 and the first half of this year.
In the coming days, Mountain Joe’s is going to explain its silence with a huge unveiling. The functional company has announced that it has been hard at work in the kitchen during its silence, building towards a complete relaunch. From what we can tell, that relaunch is going to involve a fresh new look for Moutain Joe’s and its tasty protein snacks, and some entirely new functional products.
Being big fans of health foods and protein snacks, we are nothing but excited for the unveiling of whatever Mountain Joe’s has been working on. Its original rocky road protein bar was a true one-of-a-kind, so we can only imagine with the experience it’s gained over the years, that whatever its next move is, it’s going to be worth getting excited about.
