We’ve seen a lot of supplement companies create videos or ongoing shows over the past couple of years, taking fans and followers behind the scenes to get to know them a little better. The original lifestyle brand Ghost was the first to really put a good amount of effort into something like this, and now we have Obvi getting into it with the first episode of its documentary series.
Obvi’s documentary show is intended to take you behind the scenes of the fast-growing, colorful, and always creative lifestyle supplement company and take you through its origin story. Chapter one is online now over on YouTube, where you’re introduced to the three main minds and original co-founders behind Obvi with Ankit Patel, Ashvin Melwani, and Ronak Shah.
As mentioned, the episode that is online now of Obvi’s documentary series is chapter one, and the brand is planning to follow up with more. Obvi is currently looking at a rate of one video every two to three months, each time sharing more about what it’s currently doing and digging deeper into its story.
