Mountain Joe’s in the UK dropped some excitement yesterday, announcing a special edition flavor of its soft, smooth, and delicious signature Mountain Joe’s Protein Bar themed around Easter. The colorful flavor is appropriately named Chocolate Eggplosion, and alongside that news, it said it had a bit more up its sleeve. Today we’ve got that news to share, and the functional brand has certainly come through on the hype.
Not only has Mountain Joe’s crafted an Eastery flavor of its premier protein bar for the chocolate-filled occasion, it has also put together an actual Easter Egg. The product is indeed a hollow chocolate egg, although coming from the brand it does, there is a twist. In addition to being a tasty chocolate treat, Mountain Joe’s Easter Egg is loaded with protein at more than 50g each, and it’ll be available in an Easter box.
While fans will be able to purchase the Chocolate Eggplosion Mountain Joe’s Protein Bar in single bars and boxes, the Protein Easter Egg is exclusive to an extremely limited box set that comes with the egg and two protein bars. The better-for-you Easter Egg is going live this Friday alongside Chocolate Eggplosion over on the Mountain Joe’s website, and presumably, the bar at least will be making its way to retailers.