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C4 is getting into protein soda with 20g of protein from quality whey isolate

C4 Sparkling Protein Drink

Nutrabolt has branched out its iconic pre-workout brand C4 into far more than the original category it built its reputation. The powerhouse sports nutrition company has carried the C4 name into premium pre-workouts, energy drinks, nootropic beverages, and even protein powder. The brand is now about to blend both of those worlds for one of the next C4 innovations, with details surfacing of an all-new C4 Sparkling Protein Drink.

Under its C4 brand, Nutrabolt is getting into the world of protein drinks, which is not something we can recall it ever doing before, and that goes for the wider and much longer-running catalog of supplements under Cellucor. The product itself is going to be a clear-style beverage, like protein water or protein soda, packing a solid 20g of quality protein from whey isolate, absolutely no sugar at all, and a lean calorie count of 95.

True to the clear protein style, the upcoming C4 Sparkling Protein Drink will be available in light, refreshing, and fruity flavors, with at least two to choose from to begin with in Strawberry Watermelon and Cherry Vanilla. The information has surfaced by way of a user on Reddit who shared a snapshot of the C4 beverage innovation in cases, who also notes that when they do become available, they’ll cost a fair $2.98 each.