Gainomax in Sweden has a new protein bar on the market, and it is once again different from the many others it has out there. The product primarily separates itself by way of texture, as called out in the actual name of the innovation with the Gainomax Soft Protein Bar. It has been designed as a softer, smoother protein-snacking experience where you still get plenty of protein, but each piece takes that little bit less to bite, chew, and process, at least compared to the rest of its line.
The Gainomax Soft Protein Bar is a 50g sized bar, slightly lighter than the traditional 60g, and appropriately, the protein is moderately lower at 16 to 18g. The other numbers filling out its nutrition profile are 15 to 16g of carbohydrates, 2g or less than sugar, 8 to 9g of fat, and 192 to 198 calories. The numbers are well within reason; it all comes down to how soft we are talking about here and whether the brand is actually able to deliver a light enough consistency to be described as soft.
There are three flavors available for the Gainomax Soft Protein Bar, all of them are two part tastes and rather common in the brand’s Swedish market with Hazelnut & Chocolate, Cashew & Salted Caramel, and Peanut & Caramel. They all feature the flavors in their names, such as Peanut & Caramel’s gooey caramel and crunchy peanuts covered in rich milk chocolate, and you can probably expect to see the Soft Protein Bar all over Sweden, as Gainomax has great distribution in its home country.
