In amongst all of the action at Prime from the last few weeks with the mountain of collaborations that have been making their way to market, many of them featuring completely new flavors, we also previewed a new non-collab extension. At this year’s NACS Show in Las Vegas, the beverage behemoth from Logan Paul and KSI was showing off a similar but still entirely new flavor of its signature Prime Hydration Drink with Berry Freeze, similar, of course, to the already available Cherry Freeze.
In a few days on Monday of next week, that specific product is officially dropping and making itself available from all of the brand’s usual stockists. Again, the Berry Freeze Prime Hydration Drink does sound similar to Cherry Freeze, but it is a whole new taste experience centered around a couple of fruits. Prime’s soon-to-be-released Berry Freeze promises an icy blend of blueberry and light citrus, making for a sweet and crisp flavorful recipe. That comes complete with all of the usual active ingredients in the brand’s sports drink, including vitamins, electrolytes, and aminos, and it’s hitting shelves soon if not already.
