The hydration beverage giant Prime has partnered with several ambassadors, influencers, and creators for special edition flavors and reskins of its signature Prime Hydration Drink, including the musician Peso Pluma. Prime and Pluma first made a self-titled Peso Pluma Prime Hydration specifically for Mexico, featuring a completely new orange mango flavor, then a few months later, that same product was brought to the US with a separate black and gold label design.
Prime and Peso Pluma have now furthered that partnership with a signature flavor of the caffeinated Prime Energy Drink. This time around, the taste is not orange and mango, just mango, completely with all of the usual highlights of the beverage, including 355mg of electrolytes, a strong 200mg of caffeine, no sugar, and ten calories a can. The branding has been carried over, too, with the Peso Pluma Prime Energy featuring a sleek and eye-catching blend of black and gold.
Interestingly, one of the first flavors Prime ever had available for its energy drink was Orange Mango, which was eventually dropped when the beverage moved into a larger 16oz can. It is somewhat back in the third Peso Pluma collaboration rolling out to retailers this month, and we say somewhat as again, this isn’t described as orange mango but a straight mango.
