
Monster’s core line of energy drinks isn’t the only place getting innovation moving into next year, with the energy drink leader showing off another flavor of its high-powered Reign Total Body Fuel at NACS this week. There are already plenty of tastes to choose from for the performance-focused competitor, and they all deliver from fruit-based recipes like Razzle Berry and Tropical Storm to candy-style Reignbow Sherbet and White Gummy Bear.
Joining the Reign Total Body Fuel menu sometime soon is another one of those candy-themed flavors; it’s actually along the same lines as the previously released Sour Gummy Worm in Watermelon Sour Gummy. It brings that familiar watermelon base with a sour candy pinch, which again, we’ve seen the brand deliver on in many other options. That is in combination with Reign’s signature blend of BCAAs, coQ10, electrolytes, and 300mg of caffeine.