Raw Nutrition and Chris Bumstead’s Bum Energy Drink hasn’t been around that long in the grand scheme of things, coming to market back at the beginning of 2023 in a short and stubby, 12oz soda-style can. While the shape has changed and the menu has absolutely exploded with all sorts of flavors to choose from, inside has remained. Bum Energy is still powered by 112mg of natural caffeine, 250mg of the efficacious nootropic Cognizin, and zero sugar.
One of the biggest keys to success in the energy drink space is distribution; being available to pick up on the go at convenience stores, big box retailers, and everything in between plays a massive role. The very popular Bum Energy Drink is about to get a whole dose of that in 2026, building on its already strong presence across specialty supplement stores. It has been confirmed that next year, in February, the beverage is going to be available at Walmart and Target.
Bum Energy is also expanding its convenience store availability, moving into QuikTrip, Murphy’s, and Circle K, and deeper in 2026, the energy drink will be breaking into the membership giants Costco and Sam’s Club in great-value 18-can variety packs. Basically, the energy and focus-enhancing beverage is about to be put in front of a much larger audience and at the same time, make it a whole lot easier for current fans to grab their go-to energy drink.
