BUM Energy from Chris Bumstead and Raw Nutrition continues to scale quickly, built on a simple but effective energy formula. Each can delivers 112mg of natural caffeine, 250mg of Cognizin for focus, and zero sugar, keeping it accessible and functional. Much of its momentum also comes from constant flavor innovation, most recently pushing boundaries with its most exclusive release yet, the candy-tasting GymShark collaboration Gummy Thark.
Following that collaboration, BUM Energy has lined up yet another extension, this time far more widely available. Watermelon joins the menu with a clean, juicy experience and a touch of sweetness, fitting right in with the rest of the family. The flavor is rolling out now through online retailers and distributors as an ongoing option, not a limited edition, with the likes of Energy Drink City being one of the first to stock, starting at $3.50 for a single can.
