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Costco and Kirkland enter the energy drink race with a price of 70 cents a canCostco and Kirkland enter the energy drink race with a price of 70 cents a canCostco lands an exclusive David Protein Bar variety box that’s just $2.08 per barCostco lands an exclusive David Protein Bar variety box that’s just $2.08 per barEHP and Jaden Laing add alpha-gpc and theanine for a special edition OxyShred EnergyEHP and Jaden Laing add alpha-gpc and theanine for a special edition OxyShred EnergyRaw Nutrition is coming out with a clean and nutritious cream of rice productRaw Nutrition is coming out with a clean and nutritious cream of rice productKevin Levrone ends his long-term partnership with Fitness Authority due to unethical business practicesKevin Levrone ends his long-term partnership with Fitness Authority due to unethical business practicesPrime infuses its milk-based protein shake with 3g of stable CreaShield creatinePrime infuses its milk-based protein shake with 3g of stable CreaShield creatine

Cwench and Ottawa Senators get together for a PowerPlay Punch flavor collaboration

Powerplay Punch Cwench Hydration

Cwench has built its identity around a great-tasting, refreshing hydration beverage supported by a robust set of electrolytes, giving it a strong foothold in the performance-hydration space. Since we began following the brand, it has steadily expanded its menu with new flavors, and many of those additions have been collaborations. Just a few months back, Cwench partnered with Coach Chippy and Cole Caufield, each contributing their own signature taste to the growing lineup.

Cwench is doing that again, revealing and releasing a PowerPlay Punch flavor of the signature Cwench Hydration Drink, this time in collaboration with the ice hockey team, Ottawa Senators. The bottle features the club’s logo, and inside is a blend of raspberry, blackberry, and cherry for a rich, punch-style profile. Fans in Ottawa can pick it up from the likes of Sports Excellence, Circle K convenience stores, and Popeye’s Supplements, adding another standout option to the catalog.