Joyburst is preparing to enter another emerging space with Creatine Soda, merging the popularity of creatine supplementation with the accessibility of a carbonated beverage. The zero-calorie, zero-sugar innovation delivers 2g of creatine per can, designed for simple, on-the-go use. Creatine Soda is set to launch in the coming months and in multiple flavors, as you’d expect from the functional company in Icy Pop, Fuzzy Peach Rings, and Cotton Candy.
Despite not officially launching, Joyburst Creatine Soda has already sold out, and it’s massively driven by early retailer demand. Stores began requesting immediate access when news of the innovation got out, which has apparently led to the brand preselling every unit of its creatine-infused drink. Joyburst has actually said that its first production run is 15,000,000 cans, making Creatine Soda a ridiculously huge success before the supplement has even arrived.
Another interesting bit of information from Joyburst is that the creatine it is using to make Creatine Soda has gone into quarterly allocation. Basically, that means the manufacturer or supplier can not meet demand, so it is allocating amounts to its customers. We mentioned that the way creatine beverages are picking up, it is going to quickly become a trend to watch, and Joyburst is already seeing signs of that acceleration with Creatine Soda.
