The last new flavor we saw from The Rock’s ZOA Energy Drink wasn’t really a completely new experience, but a drop nonetheless in the citrus classic, Lemon Lime. That was actually an option back from the brand’s original regular or high sugar version, this week though, we’ve finally got something fresh and entirely new, the first real extension since the corporate giant Molson Coors took a majority stake in ZOA Energy back near the end of 2024.
For the sunny summer season, the market is getting a tasty Shave Ice ZOA Energy Drink, inspired by the iconic treat of the same name, specifically extra-sweet blue raspberry shave ice. It taps into co-founder The Rock’s — or Dwayne Johnson’s — Polynesian roots, as you can clearly see in the marketing material and graphics. The extension still has all of the same key ingredients, with electrolytes, amino acids, vitamins, and, of course, caffeine.
The Shave Ice ZOA Energy Drink has only been unveiled today, with a complete launch and availability not expected to take place for another couple of weeks on May 18th. Like summer itself, Shave Ice is a limited-time product, meaning it’s not here for good, and when it eventually arrives, you’re only going to be able to purchase it from the online giant Amazon.
