Piracanjuba’s ProForce Protein Shake is one of the more prominent high-protein beverages in Brazil, combining concentrated skim milk, whey concentrate, a bit of hydrolyzed collagen, and added vitamin D into a convenient 250ml ready-to-drink format. Each bottle has a solid 23g of protein alongside 17g of carbohydrates, less than 1g of fat, a bit of fiber, and 170 calories, with the lactose-free beverage available in flavors including Cookies & Cream, Banoffee, and Chocolate.
The widely available Piracanjuba has now given two flavors of the ProForce Protein Shake a fresh new look through a partnership with the iconic music festival Rock in Rio. Cookies & Cream and Banoffee have both been reskinned with special edition festival-themed packaging, celebrating the event while keeping the same high-protein recipe inside. The limited designs tie into Rock in Rio’s energetic atmosphere and will certainly bring a lot of new attention to the brand and its drink.
