Since its big revamp, rebrand, and relaunch in August, Built Brands has been relatively busy expanding its lineup with new flavors as well as its bite-sized, Built Bites. With the consistency the brand has been bringing lately, it’s no surprise it has something special lined up for Black Friday to go alongside the yet-to-be-revealed deals and discounts it’ll be running.
Built Brands has, in fact, put together an all-new flavor for Black Friday for its flagship snack, the high-protein Built Bar, with a sweet white chocolate twist on a classic flavor that it already has available. That creative effort is a White Chocolate Cookies ‘N Cream, featuring the product’s usually lean nutrition profile led by 17g of protein and packing a low 130 calories.
Built Brands is making its White Chocolate Cookies ‘N Cream Built Bar live on the day of Thanksgiving, at which time it’ll also be launching the highly anticipated sale it has lined up for Black Friday and Cyber Monday.
