Next month is Breast Cancer Awareness Month, and to show its support, Robert Irvine’s popular functional brand Fit Crunch has partnered with the Susan G. Komen Foundation. Fit Crunch has come together with the charity to raise awareness and support for breast cancer throughout October, and it’s put together a special edition product to help even further.
Robert Irvine’s Fit Crunch has created an all-new flavor of its flagship snack, with a Strawberry Strudel Fit Crunch Protein Bar. It comes in the brand’s smaller size of 46g, packing a healthy 16g of protein with only 3g of sugar and 190 calories. The product itself is packaged in a pink wrapper to go with the flavor itself and, of course, the official ribbon color of breast cancer.
From the sales of the Strawberry Strudel Fit Crunch Protein Bar, 20% will go directly to the Susan G. Komen Foundation to support breast cancer research with a guarantee of at least $50,000 from Fit Crunch. Pre-ordering of the product is expected to go live in the coming days leading up to October, with boxes of nine protein bars set to be available for $19.99.