Our most recent International Brand Of The Year winner, Viking Power, from the reputable Swedish supplement store MM Sports, has continued its performance from its award-winning year, adding premium and specialized products to its selection for categories it has yet to find its way into. Over the last couple of weeks, we’ve featured the dedicated immune health supplement Helm Of Awe and introduced the appetite enhancer Hrungnir to improve calorie intake and gains, which have just been joined by Heimdall.
Viking Power’s Heimdall, named after the watchman of the gods from Norse mythology, falls into the health and wellness space, built specifically to support, improve, and protect your joints. As we’ve seen the house brand do several times, Heimdall has piled together an impressive list of ingredients and dosages for its core purpose. Viking Power has thrown in several common joint components as well as some not-so-common and a few premium ingredients to make it the more advanced offering we expect from the Swedish brand.
The classic joint ingredients we’re talking about in Viking Power’s Heimdall include chondroitin at 250mg, a gram of MSM, 400mg of proline, 200mg each of lysine, and a variety of vitamins and minerals. Filling out the other half of the formula and helping make the supplement a standout competitor in the category, there is 200mg of turmeric, 200mg of Indian frankincense tree providing 130mg of boswellic acid, an effective 40mg of UC-LL collagen providing the rare type II collagen, and AstraGin to improve absorption and overall efficacy.
Viking Power has quickly become a relentlessly reliable brand in Sweden with powerhouse formulas you can rely on that compete with some of the best names in the US market and shine even brighter in its local market. The joint supporting Heimdall is well put together and simply another example of the MM Sports brand’s dedication to its reputation and in-depth approach to sports nutrition. It is available from the Swedish retailer at 399 (37.98 USD) for a month’s supply or stock up with two or three bottles at 360 and 340 each, respectively.
