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Catalyst builds its new and improved protein bar around consumer feedback

New And Improved Catalyst Bar

A key skill to have when it comes to creating and developing supplements and functional foods, even more so when improving them, is listening to feedback, especially from customers who have experienced it in more than a “trial” setting. Sharon Chamberlin’s Catalyst revealed it was taking some time recently to rework its signature protein snack, and one of the crucial parts about that was Sharon and the brand took time to listen to feedback and build a new and improved product around that.

The completely revamped Catalyst Bar has officially launched today and after hearing what fans of the balanced protein snack had to say, the brand has come out with a whole new texture, alternative size, and greatly improved taste. Catalyst has remained true to the purpose of its original product in a sizeable, more meal-style functional food. The sequel is slightly lighter at 65g a piece with 20g of protein, almost 50% higher in carbohydrates at 28g, 5g of that sugar, 10g of fat, and 270 calories.

You can get a glimpse of what the updated Catalyst Bar looks like on the inside in the image above, which is not something you get with most new protein snacks. We have to applaud the brand; as mentioned earlier, listening to feedback is a crucial part of product development, and that seems to be the whole reason behind Catalyst’s relaunch. You can give the protein bar a try for yourself starting today with stock available directly from catalyst4fitness.com at $29.99 for your usual box of 12.