Hell Energy is cranking up the excitement with a special edition series themed around Italian star Michele Morrone. Currently rolling out to coolers across Eastern Europe, the collection reskins four of Hell’s popular energy drinks with Morrone’s face and some fitting phrases. Fans can expect the same caffeinated formulas they know and love wrapped in limited-time, eye-catching designs for the Classic Hell, Black Cherry, and Strong Hell in Red Grape and Apple flavors.
The Michele Morrone x Hell Energy partnership involves more than reskinned cans, there is also a massive sweepstakes. By simply cracking open a can and uploading the code from the tab, participants can score over 1,000 prizes. Daily winners can walk away with custom Hell accessories, while weekly draws offer the chance to win an iPhone 16 or a dinner date with Morrone himself in Italy. If the date wasn’t enough, there is a grand prize for one lucky fan in a luxury Mercedes AMG A35 car.
To get in on the action, consumers need to head to winwithhell.com, select their country, and submit their Hell energy drink codes and email. With prizes ranging from swag to an actual vehicle, the contest will undoubtedly draw attention from loyal followers of Hell and its energy drinks, as well as fans of Michele Morrone and those simply looking to take home one of the many awesome prizes.
