Bucked Up is one of the most successful sports nutrition companies in the United States at the moment, seemingly doing everything right with its marketing, promotions, innovation, and everything in between. The brand has spread itself into all of the necessary categories and then some, with its recently released Lightly Carbonated Protein Shake being a great example of its effort to stand out. Bucked Up is also doing incredibly well internationally, with some significant news for the United Kingdom.
While here in the US, GNC and The Vitamin Shoppe are the two major health and nutrition retailers, those two are nowhere near as significant in other major markets around the world, especially in the United Kingdom. The supplement store with the most prominent position in that region is Holland & Barrett and that is precisely where Bucked Up has just boldly broken into. Now available in the retailer’s more than 700 locations are ‘Merica Rocket Pop and Blood Raz flavors of the stimulant pre-workout Woke AF.
As is the case with most brands that branch into other countries outside of the US, the formula for Woke AF in the United Kingdom is not the same as the original. You still get a nice variety of ingredients with 6g of citrulline malate in a two-scoop serving, 3.2g of beta-alanine for performance, 200mg of Zynamite, 25mg of Senactiv, and 334mg of caffeine for energy. While Bucked Up only has the one supplement at Holland & Barrett to start, that will change as awareness and popularity of the line increases.
