Creative functional companies have the ability to put protein and less sugar into all kinds of foods, and that is what makes the category so intriguing and interesting. SprinkleBites is most definitely a brand that falls into the realm of creative with its functional innovation, which is for people of all ages, not just those after better-for-you options. The brand makes sachets have colorful sprinkles, but instead of being high in sugar, SprinkleBites has extra protein and absolutely no sugar at all.
SprinkleBites currently has two flavors available for its signature sprinkles product; one is Berry, and the other is Cacao for a chocolate type of experience. In a sizeable 17g serving of either flavor, you get 5g of protein thanks to the innovation’s pea protein base, 5g of carbohydrates with a gram of that fiber and 3g sugar alcohol, no fat, and 35 calories. The macros are more than reasonable and finally give health and nutrition enthusiasts the ability to throw some sprinkles on their protein sludge or even protein ice cream, and not have to deal with the excessive amount of sugar that comes with it.
As mentioned, the functional category is incredibly fun and endlessly creative, and that is what churns out innovations like SprinkleBites, which can be used by kids and adults. The brand sells its signature, self-titled product in bundles of four sachets, with 17g of sprinkles in each, at a price of $12. That works out to $3 a packet, which is on the high side, although 17g is more than you’d think, so one sachet can last quite a while, plus they’re resealable, making them easy to close and reuse.
