The next time you go to grab one of the soft and smooth Protein Cookies from our 2024 Functional Brand Of The Year, Quest Nutrition, you may notice they look a bit different. On the outside, the team has changed up the appearance, moving to branding that’s more in line with some of its most recent releases like the stacked Quest Protein Milkshake and the inclusion-filled Overload Protein Bar. It involves a bolder display of the brand’s logo, more attractive flavor callouts, and multiple shades of flavor-related color.
If you think that’s where the changes end, you’re a bit off, as Quest Nutrition has also made some modifications inside the wrapper of its Protein Cookie. The functional food specialist has been working hard in the kitchen, developing an improved recipe that results in a softer texture and yummier taste. The nutrition is still much the same, including 15g of protein per cookie and 5g of less of net carbohydrates, and the updates have been applied to six flavors of the snack, including Chocolate Chip and Snickerdoodle.
