The protein snacking legend and our Functional Brand Of The Year for 2024, Quest Nutrition, has had its foot to floor on innovation since the beginning of last year, and moving into 2025, it is keeping things that way. The creative company has already dropped plenty of excitement in the first couple of months, including the loaded Quest Protein Milkshake with 45g of protein and the inclusion-filled Overload Protein Bar. Quest is back in headlines this week with news regarding its original hit product, the long-running Quest Protein Bar.
With so many different snacks and treats under its banner, it’s no surprise we don’t often see Quest Nutrition give back to its signature Quest Protein Bar, especially as much as fans may remember from years ago. This month, we are being treated to that attention by way of another flavor of the protein snack in Strawberry Shortcake. The extension features sweet strawberry pieces and chunky pieces of white chocolate alongside 20g of protein, 3g of net carbohydrates, and 200 calories, and it’ll be rolling out to stores in the coming weeks.
