ESN’s Golden Caramel Designer Bar has officially launched in retail, making it even easier to get your hands on. The flavor, which first popped up at this year’s FIBO, is now available in supermarkets across Germany, Austria, Switzerland, and the Netherlands, specifically in Edeka and Budni. The product is an absolutely unique caramel-tasting protein snack, with sweet and salty gooey caramel down the center and a golden caramel coating around the outside, giving reason to the name.
To make things even more interesting, ESN is running a promotion alongside the launch of the Golden Caramel Designer Bar at Edeka and Budni. Every bar purchased from those supermarkets gives you a shot at winning one of three actual gold bars, weighing the same as a Designer Bar, and valued at several thousand. The fact that you get even easier access to the Golden Caramel Designer Bar was already a win, and with the chance at a golden bar, you’ve now got even more reason to pick one up.
You can get complete details on the promotion at esn.com, and it’s worth noting that the golden bars are the only prizes. There are also five runner-up prizes of a year’s supply of Designer Protein Bars at two boxes a month, and another prize tier of 20 ESN product packs, filled with various supplements and functional foods.
