
Life Pro Nutrition in Spain, which has taken home our Functional Brand Of The Year Award twice, due to its incredible innovation in the world of better-for-you foods, treats, and snacks. This week, the focus is on the other side of the extensive brand, its selection of health and nutrition supplements, specifically its protein powder. The brand has decided to make the move, changing out of its traditional plastic tubs for the more cost-effective bulk bags.
Life Pro Nutriion’s ISO Zero has lowered the total volume in the bulk sizes of the protein powder from 1kg and 2kg tubs to 800g and 1.6kg pouches. The cost per unit is obviously cheaper but the brand promises better overall value, and that does tend to be the case when brands switch to resealable bags. There are still plenty of flavors available for the product, ten to be exact, including Belgian Chocolate, Black Cookies, and Choco Monkyu Rocher.